With over 30 years of experience in English literary translation, Michèle Zachayus is a recognized expert specializing in the genres of science fiction, fantasy, and fantasy. The creation of her brand image therefore had to showcase her strong experience, knowledge, passion for imaginary worlds (without being divisive), versatility, and sensitivity!
The owl, the ideal symbol for a translator, reflects both wisdom and knowledge. Like this bird capable of perceiving the invisible in the dark, the translator decodes cultural and linguistic nuances with precision and discernment to faithfully convey the original message. Its appearance also gives the logo a unique and modern touch, while embodying the rigor and thoughtfulness necessary for this profession.
I also designed a graphic pattern based on script typography, which uses the first sentence translated into English by Michèle in one of her favorite projects: Tim Burton: The Journey of a Peculiar Child. This wink adds an extra personal touch to its communication materials, and can be used as a background in all the materials defined for its graphic charter. Complete creation of its visual identity: logo, graphic charter, letterhead, CV, business card, web versions.